ADZ MEDIA MONITORING www.monitoring.com Phone: 905-690-2879 email: adzmedia@monitoring.com ------------------------------------------------------------------------------ ----------------------------------------------------------------------------- AIRLINES First Product Source ID# sec Opening Line / Description Monitored ----------------------------------------------------------------------------- Product: AIR CANADA TV - HISTORY C08602 30 (m,s) You can tell me 5/24/11 CHNL YOUNG COUPLE/FORTUNE COOKIE/OUR WORLD IS ON SALE TV - HGTV C08805 30 (m) You can tell me 9/8/11 COUPLE/BINOCULARS/PARIS CAFE/SEE YOURSELF THERE/SEPT 15 TV - CALGARY D01364 30 For some far is 1/8/11 AB PEOPLE DANCING/FISHERMEN/CASTLE/GO FAR TV - TORONTO E06525 30 (m,s) .. We got to 2/12/10 ON CANADIANS IN DIFFERENT COUNTIES/WATCHING OLYMPICS/GO FAR TV - THE E06538 30 For some, far is across 2/15/10 SPORTS NETW OLYMPIC ATHLETES/GO FAR/SCOTT EVANS/MELANIE BRAY TV - E06545 30 For some far is standing 2/15/10 LLOYDMINSTER WENDY GAUDET/ROSS BIRMANN/FISHING/CASTLE/COWBOYS/FAR TV - HGTV E07179 30 (m,s) You can tell me 9/8/11 COUPLE/BINOCULARS/FORTUNE COOKIE/CHINA/WORLD ON SALE/SAFE TV - MONTREAL F00495 30 8/8/08 QC EMPLOYÉS/COMPAGNIE AÉRIENNE/ATHLÈTES AUX JEUX OLYMPIQUES PRINT - CDN. P16189 00 12/1/11 MAG. BUSINESSMAN/SOFA/LAP OF LUXURY/EXECUTIVE FIRST CLASS PRINT - CDN P16341 00 3/21/12 NEWSP. MAN RUNNING/CANADA SALE/COAST TO COAST/$129 MONTREAL PRINT - CDN P16434 00 5/8/12 NEWSP. WOMAN IN RED SKIRT/1 YEAR/CELEBRATE/15% OFF/TOR-MTL PRINT - CDN P16456 00 4/25/12 NEWSP. BLACK WOMAN/GLOBE/WORLDWIDE SALE 15% OFF/SPRING AHEAD RADIO - U08772 30 It's a couple of weeks 1/12/12 TORONTO ON RESOLUTION/DOWNTOWN TO MTL/FULL SERVICE BAR/AEROPLAN First Product Source ID# sec Opening Line / Description Monitored --------------------------------------------------------------------------- INTERNET - W02707 15 3/4/10 CANADA GO FAR/FEEL GOOD VIBE GOING/EVERYWHERE ON SALE INTERNET - W02732 15 In some countries you 3/29/10 CANADA SPRING SALE/HAGGLE FOR A DEAL/SEOUL $539/SHANGHAI INTERNET - W03126 15 1/27/11 CANADA BRUSSELLS/WORDS FALL TOGETHER/SWEET DEALS TO BELGUIM Product: AIR FRANCE INTERNET - W02674 20 1/28/10 CANADA WOMAN HOLDING PARCELS/ON SALE/$839 FRANCE/MIDDLE EAST INTERNET - W03526 15 2/14/12 CANADA HANDS/AIRPLANE/TEMPTING FARES/FRANCE, SPAIN, LEBANON Product: AIR NEW ZEALAND INTERNET - W03080 15 11/22/201 CANADA 4 ICONIC REGIONS 1 LOW PRICE/KIWI EXPLORER PASS $998 Product: AIR TRANSAT TV - QUEBEC F00067 30 2/25/08 CAN. TOUR de COUPLE/PIGEONS/EIFFEL/EUROPE/[COUP LE AS PIGEONS] TV - MONTREAL F00224 15 3/30/08 QC LA LIGNE DE PILOTES/DIRECTEMENT VERS L'EUROPE/[PILOTS/EUROPE Product: AIRLINES MISCELLANEOUS TV - TORONTO D00793 30 Imagine the perfect 3/14/10 ON DIRECTAIR/PERFECT GETAWAY/STILL PHOTOS/FROM NIAGARA FALLS PRINT - CDN P16154 00 12/24/11 NEWSP. AEROSVIT/EAST INDIAN FAMILY/BEST TIME FOR TRAVEL/50% OFF Product: AMERICAN AIRLINES First Product Source ID# sec Opening Line / Description Monitored --------------------------------------------------------------------------- PRINT - U.S. P16295 00 2/1/12 MAG. TROPICAL BEACH/LOUNGE CHAIR/CONNECT ANYWHERE/MOBILE APP INTERNET - USA W03257 20 4/21/11 FARES AS LOW AS $39/NOT ON ORBITZ/DIRT REVEALS FIGURES Product: CATHAY PACIFIC TV - TORONTO C07569 15 I like loud music. 4/05/10 ON MAN & DAUGHTER/LOUD MUSIC/STEWARDESS GLORIA/PRIVATE CHAIRS INTERNET - W03133 15 2/1/11 CANADA GET MOVING/TORONTO TO HONG KONG $959/BOOK BY MARCH 31 INTERNET - W03190 15 3/18/11 CANADA GET MOVING/TORONTO TO HONG KONG $959/MANILA INTERNET - W03191 15 3/18/11 CANADA GREAT SERVICE/GREAT PEOPLE/GREAT FARES/HONG KONG/MANILA Product: EMIRATES AIRLINE TV - MONTREAL C08743 30 Because of Ferdinand 8/13/11 QC WAITER/PRIVATE SUITES/A380 AIRCRAFT/AIRLINE OF THE YEAR PRINT - CDN. P15820 00 Believe. Believe a flight 9/1/10 MAG. BELIEVE/WOMAN/SHOWER AT 43,000 FT/REFRESHED INTERNET - W02708 15 3/4/10 CANADA SHOWER AT 43,000 FEET/NEW EMIRATES A380/TORONTO TO DUBAI Product: ETIHAD AIRWAYS PRINT - CDN P16150 00 12/24/11 NEWSP. BUSINESS CLASSIER?/FOLDED DOWN BED/INDIA TO TORONTO Product: PORTER AIRLINES TV - TORONTO C08406 30 At Porter, we believe that 3/7/11 ON ANIMATED/RACCOON/FREE WI-FI/SCENES ASSEMBLE/TAKE CARE First Product Source ID# sec Opening Line / Description Monitored --------------------------------------------------------------------------- TV - TORONTO E06979 30 Fly with Porter and 3/7/11 ON ANIMATED/RACCOON/CN TOWER/COMPACT/CART/CLOSER PRINT - CDN P16033 00 Arrive in Chicago 7/5/11 NEWSP. ARRIVE IN CHICAGO/6 DAILY FLIGHTS/FLYING REFINED PRINT - CDN P16113 00 8/19/11 NEWSP. 30% OFF ALL FLIGHTS/CHEERS/SUMMER COCKTAIL/PRICES PRINT - CDN P16288 00 3/3/12 NEWSP. WINTER'S A STATE OF MIND/SPRING/BIGGEST SALE/ALL-IN PRICES PRINT - CDN P16289 00 2/25/12 NEWSP. VERDICT IS IN/FLIGHTS TO WASHINGTON DC APRIL 16/ALL-IN PRICE PRINT - CDN P16340 00 3/17/12 NEWSP. VIPORTER/CHOOSING FREE FLIGHT/EARN POINTS/ALL-IN PRICES PRINT - CDN P16458 00 4/25/12 NEWSP. 2000 MORE REASONS/MONTREAL/RACCOON/BLACKBOAR D PRINT - CDN P16460 00 4/21/12 NEWSP. SPEND BIG/$100 BILL/SAVE $100 ON NEXT ROUND TRIP FLIGHT RADIO - U07968 30 At Porter we do our 2/24/10 TORONTO ON TO CHICAGO MIDWAY/WE DO OUR PART/NEVER STUCK BEHIND 747 RADIO - U08066 30 At Porter we're not 4/12/10 TORONTO ON APRIL SHOWERS/20% OFF ALL FLIGHTS/14 DESTINATIONS RADIO - U08102 30 At Porter we know 4/28/10 TORONTO ON GETTING AHEAD/23 FLIGHTS TO MTL & OTT/TIMING/MOST FLIGHTS RADIO - U08104 30 We're not asking what 4/28/10 TORONTO ON QUESTION/DAILY TO MONCTON STARTING JUNE 25TH/COMFORT RADIO - U08105 30 If your baby done 4/28/10 TORONTO ON GUITAR RIFF/DAILY TO CHICAGO/BABY MIGHT BE WAITING RADIO - U08141 30 The leaves are starting 9/15/10 TORONTO ON CELEBRATING AUTUMN/FARES REDUCED BY 20%/CURB PICKUP RADIO - U08155 30 At Porter we've built 9/24/10 TORONTO ON MORE FLIGHTS/NEW TERMINAL/LESS HASSLE/HAPPIER FLIER First Product Source ID# sec Opening Line / Description Monitored --------------------------------------------------------------------------- RADIO - U08161 30 We are Porter would 9/22/10 TORONTO ON POSITIVE FLUCTUATION/2 HOURS OFF ROUND TRIP/BIG OLD AIRPORT RADIO - U08205 30 Winter's almost here 11/22/10 TORONTO ON 30% OFF EVERYWHERE/NO BLACKOUTS/WINTERS ALMOST HERE RADIO - U08253 30 This New Years its okay 1/6/11 TORONTO ON 30% OFF/MAKE NEW ACQUINTANCES/BOOK ONLINE RADIO - U08308 30 The constellations, they're 3/9/11 TORONTO ON CONSTELLATIONS ARE NICE/ALL FLIGHTS 30% OFF/BOOK ONLINE RADIO - U08327 30 Polish your triple 3/22/11 TORONTO ON 30% OFF ANYWHERE/TRIPLE SOW COW/BOOK ONLINE RADIO - U08456 30 For travellers to a 5/19/11 TORONTO ON RAY OF SUNSHINE/5 FLIGHTS A DAY TO THUNDER BAY/REFINED RADIO - U08519 30 Looking for travel 8/9/11 TORONTO ON GO JUMP OFF A DOCK/30% OFF ANYWHERE/LEAP RADIO - U08596 30 That's a wrap folks. 9/6/11 TORONTO ON MOVING ON/WRAPPING THINGS UP/50% OFF ANYWHERE/THANK YOU RADIO - U08710 30 Five candles, wow. 11/2/11 TORONTO ON TIME FLIES/5TH BIRTHDAY/50% FARES ANYWHERE/CANDLES RADIO - U08735 30 We at Porter believe 11/21/11 TORONTO ON NEW DESTINTIONS TO TIMMINS/HEART OF GOLD/WE CARE RADIO - U08748 30 You didn't need to 11/24/11 TORONTO ON DAILY FLIGHTS TO MONT TREMBLANC/POKE US WITH POLES RADIO - U08778 30 We at Porter had a 1/12/12 TORONTO ON INCREASING FLIGHTS TO SUDBURY/HYPOTHESIS/REFINED RADIO - U08797 30 By definition you skiers 1/25/12 TORONTO ON FLIGHTS TO BURLINGTON VT/SKIERS/EXCITED TOO/REFINED INTERNET - W03516 10 2/3/12 CANADA TURN FROWN UPSIDE DOWN/50% OFF Product: QANTAS AIRLINES INTERNET - W02771 15 4/15/10 CANADA 4 AUSTRALIAN CITIES FOR THE PRICE OF ONE/NEW AIRPASS First Product Source ID# sec Opening Line / Description Monitored --------------------------------------------------------------------------- Product: SOUTHWEST AIRLINES TV - DETROIT, C08259 15 It's wrong how other 1/23/11 MI GAVEL/NO CHANGE FEES/STAMP/IT'S WRONG Product: SPIRIT AIRLINES RADIO - U08255 30 Look out your window. 1/14/11 TORONTO ON FLIGHT FROM NIAGARA FALLS/$9 FARE CLUB/LOW FARES Product: SUNWING RADIO - U07909 30 Avoid paying fuel 2/2/10 TORONTO ON AVOID FUEL SURCHARGES/HOT MEALS & MOVIES/SAVE $200 COUPLE RADIO - U08283 30 (j) Are you ready to 3/8/11 TORONTO ON WINTER BLUES/50% OFF INCLUSIVE VACATIONS/LIMITED TIME Product: WESTJET AIRLINES TV - TORONTO C08494 10 Starting May 2nd, Westjet 4/5/11 ON CLOCK/PEOPLE SYMBOLS/INCREASING FLIGHTS TO MTL & OTTAWA TV - TORONTO C08669 30 This is a story of going 6/13/11 ON PASSENGER LEFT IMPORTANT PAPERS/EMPLOYEE RUNS TO PLANE TV - TORONTO D00884 30 I'm a Westjetter. 4/21/10 ON EMPLOYEES/CARE-ANTEE/LOW PRICES/FREE CHECKED BAGS TV - TORONTO D01658 15 This Westjet moment 6/15/11 ON WESTJET MOMENT/FLIGHT ATTENDANT/PEEKABOO WITH GIRL TV - YTV D02025 10 Westjet flights and 3/21/12 JET'S CONTRAIL LEAVES DOLLAR SIGNS/SKY WIDE SEAT SALE TV - TORONTO E07058 10 Starting May 2nd, if your 4/11/11 ON IF FLIGHT DELAYED GET 50% OFF NEXT FLIGHT/TOR-OTT-MTL TV - TORONTO E07060 10 Starting May 2nd 4/11/11 ON INCREASING FLIGHTS BETWEEN TOR-OTT-MTL MAY 2ND/SYMBOLS TV - DISCOVERY E07090 15 (m) This Westjet moment 5/18/11 MAN LOOKING OUT PASSENGER WINDOW/THUMBS UP TO GROUND CREW First Product Source ID# sec Opening Line / Description Monitored --------------------------------------------------------------------------- TV - QUEBEC F00337 30 5/8/08 CAN. FILLE et PÈRE DE PETIT ami/RENCONTRER/[GIRL & BOY/FATHER] TV - MONTREAL F00576 30 10/22/08 QC AGENT/STOCKAGE DE TICKET SUR LE VISAGE [AGENT/STOCKING] PRINT - CDN P16242 00 2/2/12 NEWSP. TAKE A BITE OUT OF THE BIG APPLE/ONE WAY/$136 PRINT - CDN P16266 00 2/16/12 NEWSP. HALF APPLE/CLOSER TO BIG APPLE/25% OFF BASE FARES TO LAGUARD PRINT - CDN P16366 00 3/23/12 NEWSP. SMILING BOY WITH DISNEY HAT/WESTJET VACATIONS/WALT D. WORLD RADIO - U08026 30 With my Westjet 3/29/10 TORONTO ON WESTJET RBC WORLD MASTERCARD/DOLLARS/KIDS CHEER RADIO - U08685 30 So your meeting ends 10/27/11 TORONTO ON MEETING ENDS EARLY/A & B QUESTIONS/DAUGHTER/CHANGE TICKET RADIO - U08811 30 At Westjet it's not business 2/14/12 TORONTO ON NOT BUSINESS AS USUAL/WELCOME MAT ON EVERY AIRCRAFT/PROMISE RADIO - U08828 30 At Westjet we love 2/23/12 TORONTO ON LOVE TO WELCOME YOU/50 WESTJET DOLLARS/REWARDS INTERNET - W02753 15 4/6/10 CANADA BEACH/WESTJET RBC WORLD MASTERCARD/LOW RATE FOR 9 MONTHS INTERNET - W03263 30 4/26/2011 CANADA PAPERS/ONTIME SERVICE PROMOSE/COMPLIMENTARY WINE/MAY 2 INTERNET - W03354 30 5/24/11 CANADA PRINTER SPEWS PAPER/PRICES/GUESTS/SERVICE/SMART BUSINESS INTERNET - W03422 15 8/8/11 CANADA THE SUN IS OUT/NEW WINTER SCHEDULE/NON STOP TO SAN JUAN INTERNET - W03487 15 11/7/2011 CANADA YOUR 6 O'CLOCK/FIRST STEP/50% DISCOUNT/FOR BUSINESS INTERNET - W03497 15 11/15/11 CANADA SIX O'CLOCK/FIRST STEP/GUARANTEED 30 MIN/FREE FLIGHT First Product Source ID# sec Opening Line / Description Monitored --------------------------------------------------------------------------- INTERNET - W03541 10 2/23/12 CANADA OPEN INVITATION TO TRAVELLERS/WELCOME MAT/PILOT