ADZ MEDIA MONITORING www.monitoring.com Phone: 905-690-2879 email: adzmedia@monitoring.com ------------------------------------------------------------------------------ ----------------------------------------------------------------------------- EXTERNAL ANALGESICS First Product Source ID# sec Opening Line / Description Monitored ----------------------------------------------------------------------------- Product: ABREVA TV - TORONTO E06602 15 When a cold sore 3/22/10 ON WOMAN/PARTS OF FACE ROTATE/THINK ABREVA TV - TORONTO E07219 15 Want to knock out your 9/26/11 ON BLACK & WHITE/WOMEN PUNCHING/FIGHT BACK Product: ANTIPHLOGISTINE-RUB A535 TV - TORONTO D01189 30 New Rub A535 Ultra 10/18/10 ON ULTRA STRENGTH/WOMAN DROPS DOWN FROM CEILING/STEALS BOOK TV - QUEBEC F00840 30 10/19/10 CAN. VOLEUR/CHIENS DE FORCE/FEMELLE HYPER [FEMALE THIEF/DOGS] TV - QUEBEC F00840 30 10/19/10 CAN. VOLEUR/CHIENS DE FORCE/FEMELLE HYPER [FEMALE THIEF/DOGS] PRINT - CDN. P15883 00 You put natural ingredients 12/1/10 MAG. SHOPPING BAG/PRODUCE/NEW ARNICA/NATURAL INGREDIENTS Product: APR LIDOCAINE PAIN RELIEVING CREAM TV - WOMENS TV C08917 30 We need help. My back 11/4/11 NTWK COUPLE & PHARMACIST/BACK PAIN/FAST SAFE & EFFECTIVE Product: BEN-GAY TV - DETROIT, C07732 15 This new Ben Gay 6/18/10 MI WOMAN & DAUGHTER/LIFTS CAR & SOFA/NEW PAIN RELIEF & MASSAGE TV - ARTS & D01783 15 With any good workout 9/9/11 ENTER. WOMAN/SORE MUSCLES/NEW COLD THERAPY/COUPON/SNOWMEN Product: DEEP COLD THERAPEUTIC MINERAL ICE First Product Source ID# sec Opening Line / Description Monitored --------------------------------------------------------------------------- TV - TORONTO D01877 30 When the hustle and bustle 10/21/11 ON NOW DEEP RELIEF/PAINTERS/WOMAN & GROCERIES/HOCKEY TV - THE E07285 60 When the lifting, the running 11/6/11 SPORTS NETW GOLFER/YOGA/NOW DEEP RELIEF/CHIROPRACTIC ASSOC./COUPON Product: GOLD BOND TV - SLICE C08661 15 Living with foot pain? 6/22/11 NETWORK PAIN RELIEVING FOOT CREAM/WOMANS LEG/FOR PAINFUL FEET TV - DETROIT, D00737 15 We use hand sanitizier 2/24/10 MI NEW HAND SANTIZIER/SCHOOL TEACHER/DOESN'T DRY OUT SKIN TV - VANCOUVER D01243 15 I don't feel my age. 11/4/10 BC ULTIMATE RESTORING LOTION/WOMAN/KATIE/AGING SKIN Product: ICY HOT TV - TORONTO C08633 15 If you've got pain 6/1/11 ON SHAQUILLE O'NEAL/3 PATCH BOXES/BASKETBALL/NO MATCH TV - ARTS & E06677 15 Now I can stop pain 5/3/10 ENTER. NEW ICY HOT SPRAY/SHAQ/DON'T MESS AROUND TV - SPIKE TV E07168 15 If you've got pain, 8/29/11 ICY HOT PATCH/SHAQUILLE O'NEAL/TAG: NEW NATURALS TV - WOMENS TV E07248 15 It's a revolution in 10/11/11 NTWK SHAQUILLE O'NEAL/NEW ICYHOT MEDICATED ROLL/UNDER CONTROL Product: LAKOTA TOPICAL PAIN RELIEVER TV - HISTORY C07535 15 Looking for natural 3/6/10 CHNL NATURAL SOURCE/LAKOTA CHALLENGE/BLUE LINE ON MANS BACK TV - SHOWCASE D01409 15 Looking for natural 1/18/11 LAKOTA CHALLENGE/MONEY BACK GUARANTEE/GREEN MAN TV - MONTREAL F00040 15 2/24/08 QC HOMME/TABLEAU/EFFACER/[MAN ERASES BLACKBOARD] Product: MYOFLEX ANALGESIC CREME First Product Source ID# sec Opening Line / Description Monitored --------------------------------------------------------------------------- TV - QUEBEC F00178 15 3/13/08 CAN. FEMME/CERCLE SUR LA PIÈCE DE BRAS/MUSCLE/AUSSI/[WOMAN/ARM] Product: OSTEO BI-FLEX TV - TORONTO C08262 30 My name's Jill Strange. 1/18/11 ON ARTHRITIS SUFFERER JILL STRANGE/PLUS VITAMIN D3/7 DAYS/LOWER TV - TORONTO E06955 30 My name is Ron Orcini 2/10/11 ON RON ORCINI/NEW LOWER PRICES/MAN SWIMMING & WALKING Product: POLYSPORIN TV - BRAVO C09174 30 New York trips, sudden 4/4/12 VARIOUS ITEMS THAT CUT/PAPER/GLASS/GRILL/HEAL FAST FORMULA TV - HGTV D01879 15 Cold sores holding you 10/31/11 WOMAN WITH COLD SORE/NEW HEALING PATCH TV - TORONTO E06728 15 Polysporin presents 8/17/10 ON NEWSCAST/ACCIDENTS OF THE WEEK/BOY FALLS OFF BED TV - MONTREAL F00247 30 4/9/08 QC LÈVRE DE FAMILLE/CAMPING/ACCIDENTS/COMPLETS /NOUVEAUX TV - VANCOUVER F00370 15 5/20/08 BC FAMILLE/CAMPING/HOMME/ACCIDENTS/[C AMPING/ACCIDENTS] PRINT - CDN. P16020 00 7/1/11 MAG. BANDAID BRAND/SQUEEZE STICK KISS/HEAL THE HURT INTERNET - W02926 15 8/9/10 CANADA HEALTH MYTHS/POLYSPORIN & BANDAID/TAKE THE QUIZ INTERNET - W03260 15 4/26/11 CANADA ACCIDENTS HAPPEN/BOY ON SWING/SISTER/POLY TO GO/$3 OFF INTERNET - W03456 15 8/23/11 CANADA ASIA GIRL/PLAYGROUND/SCRAPES WILL HAPPEN/POLY TO GO Product: PREPARATION H First Product Source ID# sec Opening Line / Description Monitored --------------------------------------------------------------------------- TV - DETROIT, D00993 15 (m) Sit down, it's okay. 7/13/10 MI BARBED WIRE ON BICYCLE STREET/WOMAN/RECOMMENDED Product: THERMACARE HEAT WRAPS TV - TORONTO C07273 30 When your day begins 1/4/10 ON WOMAN WAKES UP WITH SORE BACK/HEAT IMAGE/CLINICALLY PROVEN TV - ROCHESTER C07757 30 It's pain relief without 6/26/10 NY COMPARES TO TYLENOL & PAIN PILLS/$3 OFF COUPON TV - VANCOUVER E06592 15 When your day 3/15/10 BC WOMAN STRETCHING/KNOT IN BACK/AS :30 SECONDS TV - DETROIT, E07351 15 How can you get back 1/20/12 MI HEAT CELLS/16 HOURS OF RELIEF/MAN TV - QUEBEC F00083 30 2/25/08 CAN. FIL DE BASE-BALL/CACTUS/FEMME/ACIER/[CACT US/YARN/ARTHRITIS] TV - F00355 30 5/15/08 METEOMEDIA QC PIÈCE DE CHARPENTE/REVERS DE FEMME/PORTE/[WOMAN/DOOR FRAME] Product: TIGER BALM TV - F00694 15 12/3/08 METEOMEDIA QC LA FAMILLE/OCÉAN/NEIGE ENLÈVE à la pelle/RAPIÈCE [SNOW/PATCH Product: VAGISIL TV - DETROIT, C07976 15 If you think you 10/13/10 MI SCREENING KIT/SELF DIAGNOSE/RED HEAD WOMAN TV - DETROIT, C07978 15 I found out the 10/13/10 MI VAGISIL WASH/EMBARASSED WOMAN/CONFIDENT CLEAN TV - DETROIT, E06634 15 It can happen anywhere. 4/5/10 MI IMAGE OF WOMAN IN SWEATS IN STORE WINDOW/WIPES & CREAM TV - ARTS & E06951 15 Before you use 2/8/2011 ENTER. MONISTAT/COMMON INFECTION BV/SCREENING KIT/DON'T GUESS First Product Source ID# sec Opening Line / Description Monitored --------------------------------------------------------------------------- Product: VOLTAREN TV - WOMENS TV C07451 15 Painful to move? 2/23/10 NTWK COUPLE/MAN PAINT HALF WALL/LIFTS WIFE TV - TORONTO C08209 15 And now a little 1/11/2011 ON WOMAN & GRANDMOTHER/RABBIT/TAG: EASY OPEN CAP TV - TORONTO C08552 15 Voltaren for back pain. 4/29/11 ON MAN PAINTING/SPINS WIFE/REDISCOVER THE JOY OF MOVEMENT TV - HGTV D00705 15 Welcome to the next 1/25/10 DOCTOR/VIDEO SPLIT SCREEN/REDISCOVER JOY OF MOVEMENT TV - VANCOUVER D02013 30 There's nothing fun about 2/27/12 BC MAN, BOY & DOG/SORE BACK/INFLAMMATION/JOY OF MOVEMENT