ADZ MEDIA MONITORING

                                                         www.monitoring.com
Phone: 905-690-2879
                                             email: adzmedia@monitoring.com
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                              PANCAKES & WAFFLES


                                                                    First
Product Source    ID#     sec Opening Line / Description          Monitored
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Product: EGGOS WAFFLES

 TV - GAME SHOW  B12155   15 My name is Ellie.                        12/30/09
                             ELLIE/ADDS FRUIT/BERRY BONANZA

 TV - DISCOVERY  B12778   30 Do I know you?                             6/4/09
 KIDS                        HAND HOLDING FORK/EGGO WEARING
                             SUNGLASSES/WIN POKEMON

 TV - GAME SHOW  B13042   15 My name is Louise and                     9/10/09
                             LOUISE/MY EGGO/GETTING READY FOR
                             WORK/WHOLE GRAIN

 TV - TORONTO    D00360   15 My name is Gabby.                          9/7/09
 ON                          GABBY/KIWI, PINEAPPLE/GARDEN OF
                             GOODNESS/L'EGGO

 PRINT - CDN.    P15031   00 My dream. To be a teacher                  7/1/09
 MAG.                        CHERRI P. VAN. B.C./MY
                             DREAM/TEACHER'S PET EGGO/APPLE
                             SLICES