ADZ MEDIA MONITORING

                                                         www.monitoring.com
Phone: 905-690-2879
                                             email: adzmedia@monitoring.com
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                                   CAT FOODS


                                                                    First
Product Source    ID#     sec Opening Line / Description          Monitored
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Product: BLUE BUFFALO CAT FOOD

 TV - VANCOUVER  C07983   60 Kelly's was the one that                 10/14/10
 BC                          3 WOMEN IN LIVINGROOM/READ
                             INGREDIENTS/ALL NATURAL/COMPARE

 TV - ARTS &     D01923   60 Kelly was the one who                     12/9/11
 ENTER.                      3 WOMEN/NATURAL INGREDIENTS/REAL
                             MEAT/COMPARE ONLINE/TEST


Product: IAMS CAT FOOD

 TV - VANCOUVER  C08543   30 I am beautiful.                           4/27/11
 BC                          MAX THE CAT/PREBIOTICS/VET/I AM AN
                             IAMS CAT

 TV - TORONTO    D01511   30 I am beautiful. You're                     3/1/11
 ON                          WITH PREBIOTICS/MAX THE CAT/VETS
                             OFFICE/I AM

 PRINT - CDN.    P15628   00 I am a lean, mean                          2/1/10
 MAG.                        WHITE & BLACK CAT/LEAN MEAN HEALTH
                             MACHINE/PROACTIVE/HAIRBAL

 PRINT - CDN.    P15927   00                                            4/1/11
 MAG.                        VET & CAT/BEAUTIFUL/PREMIUM
                             PROTECTION/PREBIOTICS


Product: PURINA CAT FOODS

 TV - GAME SHOW  B13304   30 Well being. We're all                      3/8/10
                             PEOPLE & THEIR CATS/ALL
                             PRODUCTS/INTERNET/BETTER LIFE

 TV - GAME SHOW  C08242   30 (m) Well being. We're all                 1/17/11
                             CAT CHOW/WOMAN & CAT/FULL FAMILY
                             OF EXCELLENT NUTRITION

 INTERNET -      W03121   10                                           1/12/11
 CANADA                      REVOLUTIONARY WAY TO REDUCE
                             STRESS/PAWSAWAY PROJECT


Product: WHISKAS CANNED CAT FOOD LTD.

 TV - WOMENS TV  C07449   30 Did you come and say                      2/23/10
 NTWK                        WOMAN AFFECTIONATE WITH
                             CAT/SURPRISED DINNER
                             GUESTS/PROTEIN







                                                                  First
Product Source    ID#     sec Opening Line / Description        Monitored
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 TV - TORONTO    C08391   30 What a welcome                           3/1/11
 ON                          MAN TALKING TO CAT/SPEAKER
                             PHONE/GET MORE CAT LOVE/PROTEIN

 TV - TORONTO    E06731   30 (sfx/m) Cats will do                    8/18/10
 ON                          TEMPTATIONS CAT TREATS/CAN RUNS
                             THROUGH BACKYARD OBSTACLES

 TV - NAT'L      E07039   30 (m) Whiskas now comes                    4/4/11
 GEOGRAPH                    COUPLE FEED CAT TO VIEW FOR
                             AFFECTION/NEW RECLOSEABLE

 PRINT - CDN.    P15866   00 Cat love. Ge tmore.                     12/1/10
 MAG.                        BLACK & WHITE TABBY/PURRRR/BEST IN
                             THE WORLD/PROTEIN